Why 3D Television Has Not Been As Successful As Expected

There was a large hype and buzz surrounding 3D televisions when it was first made available for customers to purchase, however since then the excitement has flopped and become forgotten. I will be exploring why 3D TV hasn’t been as successful and popular as it was predicted.

There’s never been a demand for it:

Unbelievably, 3D technology has been around since the early 1900’s, it was at this time that the first 3D movie was screened and surprisingly the futuristic concept was not pursued further until the mid-century where it tried to make a reappearance; however, it didn’t catch on for a good few decades until the early 2000’s when 3D movies in cinemas became popular. 

Source: http://www.freedigitalphotos.net/images/Television_video_and_g178-Soccer_On_3D_TV_p105455.html

Source: http://www.freedigitalphotos.net/images/Television_video_and_g178-Soccer_On_3D_TV_p105455.html

Conversely, even then there was no real demand for the technology to be taken from the big screen and put into TV’s for people to enjoy at home. Although there was a great deal of excitement leading up to its launch, it was more so for the fact that a new ‘must-have’ product was being released rather than 3D technology was built into TV’s for the first time. When it did hit stores, the technology failed to wow people and many said it was a waste of their money as they switched the setting to 2D after a few uses.

Can cause harm to your health and wellbeing:

3D is and has always been harsh on the eyes. This is especially evident when you watch 3D movies and videos as your eyes have a lot to focus on and the bright, complicated pixels make it difficult to look at for a prolong period of time. People have previously reported that they have experienced everything from a strong urge to vomit to eye stain to migraines etc. whilst watching 3D movies and animations.

Watching 3D TV for 5 hours every day could cause a lot more straining and pain to people and be a real danger to their wellbeing. Although there are a lot of people who are fans of 3D videos and films, a lot of people don’t actually like them as their eyes get tired and sore quickly and cause them to feel unwell and weak. These side effect put a lot of people off of purchasing a 3D TV and has played a part in not being as successful as people thought it would be.

3D TV buyers didn’t use the 3D setting:

Although there was an increase in 3D TV sales when the technology was relatively new, only a small percentage of people actually watched the 3D channels and settings on the TV, contradicting its purpose. A lot of people didn’t like wearing 3D glasses or felt strain and pressure on their eyes when watching TV in 3D for too long, however a large majority of them had no desire to watch TV in 3D and watched it without. This led to people not buying 3D TV’s the next time they bought a televisions and this gradually led to the downfall of it.

From the beginning of the technology, 3D hasn’t been very successful or sought after. Whether it’s because of its effect on the body to it’s over priced cost, 3D TV has never been something that we can’t live without and have demanded for years. It’s a love/hate piece of technology that some people like to use and others don’t. Its lack of success was caused by people’s personal preferences and a lot of people didn’t like it.

A lot of TV companies have 3D package options available for those who do want to watch certain channels in 3D. This is a lot more cost effective and reasonable than paying so much for a 3D TV that isn’t watch in its 3D setting often.

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